MoveRX
A mobile product designed and engineered end-to-end for a client to accompany a physical mat, from product architecture to a polished, shippable app.
Bilda Labs designed and built the MoveRX mobile app. The moverx.net website was not built by us.
Overview
MoveRX pairs a physical Dynamic Movement Skills mat with a mobile app that turns it into a guided, progressive training programme for kids. Bilda Labs owned the product end to end, from information architecture and UX through to the shippable iOS and Android builds and their app-store presence.
The challenge
The mat on its own was a strong physical product, but families had no structured way to use it. The client needed the app to carry the entire experience: handle purchase management and programme activation, onboard a child, explain each movement, guide every session with video, and keep kids coming back, all simple enough for a parent to run at home.
Our approach
We mapped the programme into clear stages and daily sessions, then built a native-quality app around guided video workouts, per-exercise timers and sets, and visible progress. Activation ties each account to a physical mat, while streaks and push notifications keep momentum going. We designed, built, and prepared the whole thing for the App Store and Google Play in-house.
Outcomes
- Shipped a polished, store-ready app for both iOS and Android
- Turned a physical mat into a structured, multi-stage training programme
- Guided video sessions with set and rep tracking and clear completion states
- Retention built in through streaks and timely push notifications
Inside the app
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